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  1. Knowledge base
  2. Importing your product data and starting a project

What is an import?

In this article, we’ll explore the different ways to import your product data feed.

Simply put, an import is a connection we create between the customer's product data and the Wakeupdata platform. 

You can import your product data feed in several ways:

Feed on URL

In this case,  you will upload one of the following file formats like XML, CSV, TXT or *JSON.

*For JSON files, please contact support@wakeupdata.com to import a JSON file. Due to the structure of JSON files, we need to add a pre-transformation before you can import it to the platform.

Feed on FTP

The File Transfer Protocol (FTP) is a standard transfer method if your data is not accessible on a URL.

To import your product data via FTP, you will need to fill out the following fields to access the data from your FTP:

  • The FTP-server hostname URL (usually starting with FTP, FTPs or SFTP)
  • The desired path to file you want to use (for example: /products.csv)
  • Username
  • Password


To connect your Shopify shop, follow the below guidelines:

When the installation is done, you should see a long list of characters, copy that code and insert it in the field called Shopify Authentication Key.


To connect your WooCommerce shop, please follow the below guidelines:

  1. Download our plugin from this URL 
  2. Open the WooCommerce admin panel
  3. Choose plugins 
  4. Choose to add new 
  5. Choose upload plugin (usually placed at the top by the title) 
  6. Upload and install the module you downloaded before 
  7. Activate plugin 
  8. Go to the new plugin in the menu, and generate a feed URL 

Google Spreadsheet

To connect a Google Spreadsheet, please follow the below steps:

Simply copy the auto-generated URL and use it in the import step.

If you are missing a webshop integration or you have your data in a different format, please contact us at support@wakeupdata.com as we are able to create custom solutions for you.